Legal Considerations for Small Businesses Using AI

Small businesses are using AI for marketing, contracts, hiring, customer service, and more, often without realizing the legal exposure that comes with it. This practical session walks through the key legal risks (contracts, data privacy, intellectual property, hiring, marketing, and governance) and gives owners a concrete framework for using AI wisely while protecting their business.

What attendees will learn:

• How to build a simple AI inventory and identify where AI is creating legal risk in their business
• The most common contract, data privacy, and intellectual property pitfalls that come with using consumer AI tools
• Where AI use in hiring and marketing crosses into legal liability
• What a basic, one-page AI use policy looks like and why every business needs one
• A practical checklist of action items to take back to their business