How Earned Media Can Tell Your Story
Harnessing the power of the media is an affordable, effective way to share your brand’s story with potential customers and clients. Consumers increasingly support businesses they understand and relate to, which means storytelling has never been a more valuable piece of your marketing strategy.
In this free interactive workshop, you’ll learn tips for creating an effective media relations strategy that earns prominent attention for your small business, building on knowledge shared by Flutter PR CEO and Founder Angela Menninger and Anne Hanovich, Senior Director of Marketing Services.
- Understand paid vs. earned media
- Explore diverse media platforms
- Define your unique brand positioning
- Start building your earned media strategy
Speaker(s): Angela Menninger, CEO and Founder, Flutter Public Relations Flutter Public Relations is a vibrant boutique agency, grounded by seasoned professionals with 20+ years of specialized experience who begin producing results with minimal ramp-up time, built on the principles of trust, authenticity and transparency.
Co-Sponsor(s): Coconino SBDC
Fee: No Cost
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